Friday, September 30, 2011

Opinion: FCUK sign

Neither clever nor funny, it's just offensive
ROBERT Doyle is right. The FCUK sign that besmirches our cityscape should be torn down.

As the Lord Mayor says in his column on Page 3 of today's Sunday Herald Sun, the giant billboard is neither clever nor funny. It is just offensive.

That it shouts from the wall of a warehouse facing one of the city's busiest thoroughfares makes the 45m long and 15m high sign even more offensive.

As Cr Doyle writes: "It is an insulting and gratuitous blot on our urban landscape."

It's a fair bet a reasonable person - particularly parents who drive past the sign with their kids in the back seat - would agree with the Lord Mayor.

And they should not be dismissed as wowsers. A major concern for parents is the increasing sexualisation of our children. Television is laden with inappropriate imagery bombarding our young.

And this sign does exactly that. Children should not be exposed while looking out of the window of a car to what is effectively nothing more than an anagram of a swear word.

In such a highly sexualised culture as ours, it's hard enough for parents to shield children from inappropriate influences. This sign makes their job even harder.

We urge Cr Doyle to bring on a legal fight and pull the sign down. Force the FCUK owners to front the Victorian Civil and Administrative Tribunal and tell parents why their offensive sign should stay.

Maybe then, when brought to account, they'll see reason.


Source: http://www.heraldsun.com.au/opinion/editorials/neither-clever-nor-funny-its-just-offensive/story-e6frfhqo-1226128846593

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