The adverbial suffix '-ly' is often omited in Broad Australian English and sometimes in GAE.
eg. 'that was a real good kick of the footy'. where 'real good' has been used instead of 'really good'.
In a V Australia advertisement on the company's website and several billboards around suburban Melbourne, the phrase, "Fly Fabulous" has omitted the '-ly' suffix.
http://www.virgin.com/company/v-australia/
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