- From: Sunday Herald Sun
- September 11, 2011
- 17 comments
Melbourne Lord Mayor Robert Doyle has successfully campaigned to remove the FCUK sign. Source: Herald Sun
FCUK is g-o-n-e. In a major victory for people power and Melbourne Lord Mayor Robert Doyle, French Connection has agreed to tear down its giant FCUK sign greeting motorists as they approach the Bolte Bridge.
In a column in last week's Sunday Herald Sun, Cr Doyle demanded the offensive sign be replaced.
Almost 10,000 readers voted on the issue at heraldsun.com.au, with 52 per cent backing his call.
And now the company has agreed and will dump FCUK in favour of French Connection.
Work on transforming the sign is expected to be completed in the next three weeks.
Mr Doyle said: "I'm delighted. It is a very good compromise.
"I think it is a win for the company, a win for the city and a win for the people of Melbourne and our visitors."
French Connection originally applied to the City of Melbourne for permission to keep the sign as it is until 2022.
However, the council agreed to only six years on the understanding the FCUK logo would soon be replaced.
A French Connection spokesman said the company was now working on the logistics of transforming the sign.
"It's a big undertaking and there might be some engineering work involved so we don't have an exact date yet," the spokesman said.
Source: http://www.heraldsun.com.au/news/more-news/robert-doyles-french-kiss-off/story-fn7x8me2-1226133846656
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